In the last decade, social media has been the new form of communication. Platforms like Facebook and Instagram make it easy for long time friends to keep in touch from all around the world. Recently, though, companies are beginning to see a new and cost effective method of advertising, social media.
Meghan Young, an “instagram star,” has made a career out of posting to Instagram and doing advertisements. A company will find a page like Meghans and ask her to do a paid advertisement for their product or service, and for many companies this type of marketing is far more cost effective than airing a commercial or paying for a billboard. Most people may be thinking, how can posting to instagram provide a steady income? Last year along, companies spent around $1.6 billion on these types of advertisements, so the opportunities are endless.
This is the type of new wave of informational technology that changes the way businesses are run. Platforms like Facebook, Instagram, and even YouTube are now viable career paths. These sites make it much easier to get information out quickly and efficiently. There are opportunities everywhere online, all it takes is a little digging.
“What It Takes to Make Instagram Influencing a Full-Time Career” by Aki Ito
Emily's Take on Tecnology 